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As Southern Africa enters its most celebrated safari period, travel professionals must ensure clients understand that winter does not eliminate malaria transmission entirely. The coming weeks will see cooler temperatures, dry conditions and exceptional wildlife viewing opportunities drawing visitors from across the g… read more
Namibia Rolls Out Ambitious Hospitality Training Programme to Elevate Visitor Experiences
In a significant move that underscores the growing importance of service quality in African tourism, Namibia has launched a comprehensive national initiative designed to transform how visitors are welcomed and treated throughout the country. The programme, branded "Welcome Host," represents a strategic partnership be… read more
Botswana Tourism Board Sets Clear Performance Goals for Operators at We Are Africa 2026
The Botswana Tourism Organisation Board made a decisive statement at this year's We Are Africa gathering in Cape Town, using the occasion to engage directly with the country's exhibiting tourism businesses. The annual trade event, which commenced on May 4, provided an ideal setting for the Board to c… read more
Botswana Reinforces High-Value Tourism Strategy at Cape Town Trade Platform
The Botswana Tourism Organisation Board used the recent We Are Africa trade event in Cape Town to deliver a clear message to the country's tourism operators: participation on international platforms must translate into tangible commercial outcomes and strengthened destination positioning. This direct… read more
Mozambique Approves Dual Tourism Initiatives to Boost Investment and Heritage
The Mozambican Government has taken decisive steps to reshape its tourism landscape, approving the establishment of a dedicated investment agency alongside a comprehensive heritage restoration programme. These twin initiatives signal a clear commitment to positioning tourism as a cornerstone of national economic deve… read more
Zanzibar Reports Steady April Growth Despite Seasonal Slowdown
The Zanzibar archipelago welcomed over 38,500 international visitors during April 2026, recording a modest but meaningful increase compared to the same month last year. These latest figures offer encouraging signals for African travel professionals monitoring one of the continent's most beloved island destinations, eve… read more
Severe Weather Forces Multiple Closures Across Table Mountain National Park
Ongoing storm conditions in Cape Town have prompted authorities to implement temporary safety closures at numerous popular sites within Table Mountain National Park. Travel professionals with clients heading to the Mother City are urged to communicate these disruptions promptly, as several iconic att… read more
Angola Positions MICE Tourism as Cornerstone of Economic Transformation
Angola has formally entered the competitive arena of international business tourism with the inauguration of the Angola Convention Bureau, signalling a strategic pivot that places meetings, conferences and corporate events at the heart of the country's tourism ambitions. This development carries signif… read more
Why June Ranks Among the Finest Months to Experience Victoria Falls
As the Southern African winter settles in, Victoria Falls enters what many consider its most rewarding season. Straddling the border between Zimbabwe and Zambia, this iconic natural wonder transforms during June into a destination that offers the perfect balance of dramatic water flow, improved visib… read more
Sierra Leone's Tourism Minister Earns Global Recognition for Place Branding Leadership
Nabeela Farida Tunis, Sierra Leone's Minister of Tourism and Cultural Affairs, has secured a prominent position among the world's most influential place branding leaders for 2026. Her inclusion in this year's cohort of twelve distinguished practitioners, policymakers and researchers marks a significant achievement for … read more
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