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Namibia Wildlife Resorts denies claims of selling resorts and lodges Namibia Wildlife Resorts denies claims of selling resorts and lodges

Namibia Wildlife Resorts (NWR) is making waves in the tourism sector with its recent strategic initiatives aimed at enhancing visitor experiences and promoting sustainable tourism. As a state-owned enterprise, NWR plays a pivotal role in managing and operating tourism facilities within Namibia's national parks, offering a diverse range of accommodations that cater to both local and international tourists.

In a remarkable turnaround, NWR reported a historic profit of N\$46 million for the financial year 2023, bouncing back from a loss of N\$35 million in 2022. This impressive recovery is attributed to strategic financial management, cost containment measures, and a revised procurement strategy. By clearing long-standing debts, NWR has achieved a long-term debt-free status, positioning itself for sustainable growth in the future.

To further enhance the visitor experience, NWR is investing in significant infrastructure upgrades across its properties. Notable projects include renovations at the Popa Falls Resort, located along the scenic Okavango River, and upgrades to honeymoon rooms at the Halali Resort in Etosha National Park, which will now feature splash pools. These enhancements are designed to provide guests with a more luxurious and memorable stay, reinforcing Namibia's reputation as a premier destination for wildlife and nature enthusiasts.

In line with global trends towards sustainability, NWR has introduced the Eco Collection, a series of properties that prioritize environmentally friendly practices while offering a tranquil atmosphere. These eco-conscious accommodations are situated in sensitive biosphere environments, promoting sustainable tourism that benefits both the environment and local communities.

One of the most exciting developments is the upcoming opening of the Sossus Dune Lodge in Namib Naukluft Park, set to welcome guests on June 30, 2025. This new addition is expected to attract visitors seeking luxury accommodations amidst one of Namibia's most iconic landscapes. Additionally, the Ai-Ais Hot Springs Spa is undergoing construction, with plans to reopen by April 30, 2026, offering therapeutic hot springs that cater to wellness tourism.

NWR's strategic initiatives not only enhance the appeal of its properties but also align with broader goals of wildlife conservation and sustainable tourism in Namibia. By investing in infrastructure and eco-friendly practices, NWR is setting a benchmark for responsible tourism that benefits both visitors and local communities.

For travel agents, these developments present a wealth of opportunities to promote Namibia as a top-tier destination. The combination of improved facilities, a focus on sustainability, and unique experiences such as educational tourism and wildlife encounters positions Namibia as a must-visit location for travelers seeking authentic and immersive experiences.

As the tourism landscape continues to evolve, NWR's commitment to enhancing visitor experiences and promoting sustainable practices will undoubtedly play a crucial role in shaping the future of tourism in Namibia. Travel agents are encouraged to leverage these developments to attract clients looking for unforgettable adventures in one of Africa's most stunning natural environments.

By embracing these strategic initiatives, NWR is not only enhancing its own offerings but also contributing to the growth of Namibia's tourism industry as a whole. This is an exciting time for travel agents to engage with NWR and promote the diverse and rich experiences that Namibia has to offer.