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Travel Technology Europe rebrands as Travel Technology Europe rebrands as "TravelTech Show"

Travel Technology Europe is marking its coming of age by rebranding to TravelTech Show and launching as the first truly global event for the travel tech industry.

Marrying next-gen digital content with in-person experiences, TravelTech Show will bring together senior digital, marketing and commercial technology specialists from across the globe for a unique and daring hybrid ‘follow the sun’ event that kicks off virtually in Asia, moves to Europe with the live experience from ExCeL, London and closes virtually in North America.

The interactive, two-day event – the show’s 18 th edition – will take place on 22-23 June 2021 alongside Business Travel Show. Virtual and in-person visitors and exhibitors will come together to forge meaningful cross territory connections, and a new hosted buyer programme will launch to support buyers attending the London event.

APAC: This is where TravelTech Show will kick off with digitally delivered tailored content, local supplier 1-2-1 meetings and virtual networking. As the show floor opens in Europe, there will be an influx of new content for them to enjoy and suppliers to meet. EUROPE: Europe's travel marketing, commercial and digital specialists will enjoy a face-to-face experience at ExCeL, London, and be able to grow their network around the globe on the event’s digital platform.

AMERICAS: The first TravelTech Show will come to a close in North America, where buyers will be able to review, digitally message and video meet innovative suppliers from around the world, access the on-demand content from APAC and Europe and participate in live Q& As, product demos and panel debates delivered by Phocuswright.

“The launch of TravelTech Show is the next stage of evolution for us and the industry and we’re really excited at the prospect of bringing together an international audience of senior digital, marketing and commercial technology specialists to learn, grow, sell and buy from each other,” commented David Chapple, Managing Director UK, Northstar Travel Group.

“Powered by the global might of the Northstar Travel Group brands, including Phocuswright and WiT, buyers from across the global tourism sector will be introduced to innovations, macro and micro trends and original technology to bring their tech stack bang up to date. There will be tons of opportunity for networking in-person and online, to benchmark their businesses and technology offerings against their peers and competitors, and to find new routes to increased efficiencies, boosted revenues and better customer journeys through the educational programme.”

Source: TravelDailyNews