Star Alliance named World’s Leading Airline Alliance
Earlier, the Star Alliance’s branded airport lounge at Los Angeles International Airport (LAX) was recognized as the best in North America by the World Travel Awards. The lounge at LAX is one of eight such lounges globally.
“We are grateful for the continued recognition from travel and
tourism executives and from the World Travel Awards organisation,” said
Jeffrey Goh, Chief Executive Officer of Star Alliance, adding “I do so
on behalf of the hundreds of thousands of dedicated employees of the 26
member airlines of the Alliance, who work tirelessly to provide an
unparalleled customer travel experience.” He went on the say, “In a very
trying year when our collective commitment has turned to providing
passenger health and hygiene safety throughout their flight, we are
finding ways to further
innovate along the passenger journey through new contactless travel
initiatives such as the recent launch of Star Alliance Biometrics at
Frankfurt and Munich Airports, and solutions to address new frictions to
a seamless
journey experience.”
Graham Cooke, Founder, World Travel Awards, says: “Our World winners represent the best in global travel and tourism and my congratulations to each of them. They have all demonstrated remarkable resilience in a year of unprecedented challenges.” He added: “The World Travel Awards 2020 programme received a record number of votes cast by the public. This shows that the appetite for travel has never been stronger. With hope and the tourism bounce on the horizon, our industry can look forward to a resurgent and bright future.”
Continued Mr. Goh, “Our unrelenting focus on improving the customer experience is evident by the continued recognition of the Alliance and of its member airlines, 12 of whom also received a combination of 20 individual and regional awards. All of us are working together with other industry experts to exit this global crisis and reconnect the world.”
