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What’s on the horizon for: Sabre
At Routes Americas 2024 in Bogota, representatives from Texas-based software and technology company Sabre spoke to Routes about how changes in route development have led to the need for more robust data sources.
Sabre is the largest global distribution systems (GDS) provider for air bookings, as well as offering a broad rang… read more
Accor & Amadeus announce a new collaboration
Amadeus and Accor expand their strategic partnership, with Accor implementing Amadeus’ Central Reservation System (ACRS) for its extensive portfolio of properties globally. Amadeus’ cloud-based technology will help Accor, a world-leading hospitality group, in boosting revenues, maximizing distribution strategies, and building deeper and m… read more
Google expands connectivity In Africa with Umoja
To help increase the reach and reliability of digital connectivity for Africa, Google has announced Umoja, the first ever fiber optic route to directly connect Africa with Australia.
Anchored in Kenya, the Umoja cable route will pass through Uganda, Rwanda, Democratic Republic of the Congo, Zambia, Zimbabwe, and Sou… read more
Drive more bookings: Innovative strategies for hotel landing pages
For the past 25 years, it has become evident that most hotels fail to adequately capitalize on opportunities presented by seasonal holidays and event business drivers. The lack of optimization of these revenue opportunities is due in part to two factors: (1) the DOSM simply doesn’t have enough time and resources to organize marketing mat… read more
AWA, Paystack Forge Strategic Partnership For Enhanced Passenger Experience
Africa World Airlines (AWA), has unveiled a strategic partnership with Paystack, the continent’s payment gateway.
A statement by the media consultant in Nigeria to the West African carrier, said that this collaboration marked a significant milestone in AWA’s commitment to enhancing the passenger experience by introducing a ne… read more
RTG & Grand Metropolitan Hotels Launch State-of-the-Art Online Booking Engine
Rainbow Tourism Group (RTG) and Grand Metropolitan Hotels (GMH) have unveiled an advanced online booking engine, revolutionizing hospitality reser… read more
Bongalo & Ojimah announce strategic partnership to boost tourism and empower African travelers
Bongalo and Ojimah have entered a first-of-its-kind partnership to boost tourism in Africa and elevate travel experiences. Both companies are leve… read more
Independent hoteliers see GDS bookings rise 34.5%
The Global Distribution System (GDS) is continuing to perform for independent accommodation providers with reservations up 34.5% in the past year and up 4.2% on 2019 pre-pandemic levels, according to HotelREZ Hotels & Resorts’ Independent Accommodation Insigh… read more
Preparing Travel For The Future Of AI Search
Predicting the speed and shape of how search marketing will be changed by artificial intelligence is an impossible task. But marketers should take one thing for granted: Search marketing in Google should stay on top of the priority list for the foreseeable future.
Google will not give up on its $175 billion ad revenue in search fo… read more
PricingService.ai democratizes dynamic pricing in the Hospitality Industry
Identifying a significant gap in the market, Dan Zhang (Associate Dean for Research and Academics at University of Colorado Boulder) saw an opportunity to bring advanced, AI-driven pricing … read more
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